Monthly Archive: August 2017

Digital Marketing for traditional Marketing and sales professionals

Digital Marketing for traditional Marketing and sales professionals

Marketing and sales activities were simple in the yesteryears. There were just few radio stations, TV channels and some newspapers and magazines where marketers used to promote their products or sell them. Reaching target...

Is Outsourcing Your Online Marketing a Sensible Strategy?

Is Outsourcing Your Online Marketing a Sensible Strategy?

In times of economic uncertainty and for businesses that cannot afford to maintain unnecessary fixed operating costs, outsourcing any non-essential tasks is a significant way of reducing costs whilst maintaining standards. But is outsourcing...

Digital Marketing Online Training

Digital Marketing Online Training

Digital marketing is an area which till date has been recession-proof and many marketers are looking to gain specialization in different segments of this field. With the shift in the way entrepreneurs are conducting...

Top 10 Benefits of Online Marketing versus Traditional Types of Advertising

Top 10 Benefits of Online Marketing versus Traditional Types of Advertising

An old school marketing tenet says that you have to spend money to make money. Sure, when putting up a new business or expanding an established one, you have to spend on additional capital...